Does equal gender opportunity apply to being Santa?

- "If Santa was a woman, could she do the job?" 'Tis the Christmas question for children on a YouTube video released by the Anomaly creative agency on Dec. 13. In the social experiment, children were asked whether or not they believed that a woman could successfully do Santa Claus’ job. The overwhelming majority of answers were "no." Among the reasons that children shared included the following:

  • “She would get lost in the sky.”
  • “If she had a baby, then she’d be doing the presents and taking care of the baby.”
  • “The baby would crush all of the toys.”

A red screen at the end of the video clip tells viewers to, “Ask your kids if a woman could do Santa’s job. Let us know. #MoreWomen.” The hashtag #MoreWomen on Twitter has yet to emerge as a trending topic.

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